Submagic pricing and what each plan costs for long videos
Submagic pricing in November 2026 is built around three plans billed per member: Starter at $12 a month billed yearly, Pro at $23 and Business at $41, with monthly billing listed at $19, $39 and $69 on its October page. Each plan caps the number of videos, the number of Magic Clips and the maximum length of a video you can put in. For a creator who needs captions on clips already cut, that is fair. For a weekly show where the real job is finding the clips, the length caps matter more than the price.
Test your own episode in our YouTube Shorts maker while you compare.
Submagic plans, as listed on its pricing page
| Plan | Monthly price | Yearly, per member per month | Videos a month | Magic Clips a month | Maximum video length |
|---|---|---|---|---|---|
| Starter | $19 | $12 | 15 | 5 | 2 minutes |
| Pro | $39 | $23 | 40 | 15 | 5 minutes |
| Business | $69 | $41 | 100 | 37 | 30 minutes |
| Custom | Sales | Sales | Custom | Custom | Custom |
The allowances are per member and are expressed in credits: 45 credits on Starter, 120 on Pro and 300 on Business. A caption job and a Magic Clips job draw from the same credits, which is why the page shows two numbers for each plan, either videos or Magic Clips. No watermark is listed on any plan, and API minutes are sold in separate packs. The page we checked in November showed the yearly prices and the allowances but not the monthly prices, and its API line disagreed with itself (10 minutes in one place, 100 in another), so the monthly figures above come from the October check. Confirm the live numbers on the Submagic pricing page before you pay.
What a weekly 45 minute show costs
Take one 45 minute episode a week, four a month, and say you want about 5 clips from each. That is 20 clips and 180 minutes of source video a month.
The first problem is length. Starter accepts 2 minutes, Pro 5 minutes and Business 30 minutes, so none of the three takes a 45 minute file whole. Those limits describe the caption editor. Magic Clips is the long-to-short feature, and its own source length is not stated on the pricing page, so ask Submagic before you build a weekly workflow on it. If it is the caption editor you are using, you must cut the episode into pieces first.
The second problem is count. Twenty clips a month exceeds the 15 Magic Clips on Pro and fits inside the 37 on Business, so a weekly five-clip habit points to Business at $69 a month, or $41 billed yearly, for one member.
| Scenario | Submagic | ShortsCreator |
|---|---|---|
| Solo host, 4 episodes of 45 minutes, 20 clips | Business $69 a month ($41 yearly) if Magic Clips accepts the source, otherwise cut first | Creator $49 a month ($24 yearly), 180 of 150 minutes needs Studio at $149 ($74 yearly), 500 minutes |
| Two weekly shows, 8 episodes, 40 clips | Business, 37 Magic Clips a month is short, so a second member or a custom plan | Studio, 360 of 500 source minutes |
| Agency, 5 client shows, 20 episodes | One member per editor, per-member credits | Agency $499 a month ($249 yearly), 1,800 minutes, 25 channels, 10 seats, reviewer approval |
Submagic is cheaper on paper for the solo host who already cuts clips, and that is the honest reading. ShortsCreator wins where finding the clip is the cost: each suggested moment arrives with the exact quote, a 0 to 100 score and the reason, autopilot clips every new upload on a connected channel from Studio up, and Agency adds client approval before anything posts.
When a clipping tool costs less than a caption editor
If you already cut your clips and need animated captions, B-roll and effects, Submagic is a good fit and cheaper than most. If the cutting is the slow part, the question is whether a tool billed by source minutes beats paying for a caption editor plus the hours you spend finding the moments. ShortsCreator Creator is $49 a month ($24 billed yearly) for 150 source minutes, which fits three 45 minute episodes, and Studio at $149 a month ($74 yearly) fits a weekly show with room to spare.
For a feature-by-feature view, read the Submagic alternative page. Comparing more tools against the same month? See the Opus Clip pricing and Riverside pricing breakdowns, the AI shorts maker pricing comparison, and for team plans the best AI clipping tool for agencies. Once the clips are cut, a tool like Ultramarketer can help you plan where and when to promote them. Plan details for the clipping side are on the ShortsCreator pricing page.
FAQ
Submagic lists Starter at $19 a month ($12 billed yearly), Pro at $39 ($23) and Business at $69 ($41), per member, with a custom plan through sales. Plans differ by videos, Magic Clips and maximum video length, so size the plan to your monthly clips and your longest file.
Submagic's pricing page does not state a free trial. It shows no credit card required at sign-up. ShortsCreator has no free plan and offers a one-time demo on your own video without a card, then paid plans from Creator to Enterprise.
The pricing page lists 2 minutes on Starter, 5 minutes on Pro and 30 minutes on Business. These are caption editor limits. The page does not state a source length for Magic Clips, so ask Submagic before relying on it for a 45 minute episode.
It is worth it if you already cut your clips and want captions, B-roll and effects. It is a weaker fit if you start from a long recording and need the clips found for you. Then a clipping tool billed by source minutes does the finding step and you add polish after.
ShortsCreator is built for cutting Shorts from long videos. It finds the best moments in a 30 to 120 minute recording, shows the quote, score and reason for each, and clips new uploads automatically from Studio. Submagic fits better when captions and effects are the main need.